Hey everyone on this weeks episode I talk about how you need to be beating the control in your funnels. Anytime you are running split tests you are always trying to beat your control. I show you how you need to think so you can start beating your control and creating better funnels that produce at an optimal rate. You should always keep trying to beat your control because you can always do better. Ask yourself what can I do to better my funnel so that it will beat my control.